MBA - International Management and Marketing

A Master of Business Administration with an emphasis in International Management and marketing is designed to prepare students for careers in the fields of international management consulting, managing multicultural and multinational workforce management, and provides a global perceptive of business marketing. Students pursing this emphasis will learn about theories, practices, and ethics of leadership, risk management, global business management and marketing. Individuals with leadership inclination and quality and eager for a business venture will benefit from this emphasis.

MBA CURRICULAR REQUIREMENTS (45 units)

1. REQUIRED COURSES: 21 units/7 Courses

• GRC 500 MBA Program Planning & Practices & Knowledge TRA
• ACC 511 Financial Statement Analysis
• MKT 517 Marketing and Brand Management
• ECO 518 Economics for Decision Making
• MGT 525 Strategic Human Resource Management
• MGT 545 Strategic Management & Competitive Globalization
• GRC 505 Problem Analysis & Research Methods

Students will take the Comprehensive Competency Assessment 1 (CCA1) upon completion of the above listed Required Courses.

2. SPECIFIC COURSES FOR EMPHASIS: 15 units/5 courses

• MGT 518 Global Business Management
• MKT 558 Global Marketing Policy
• MKT 525 Integrated Retail Management
• MKT 545 Purchasing and Supply Chain Management
• FIN 512 International Financial Management

Comprehensive Competency Assessment 2 (CCA2) Exam will be taken after completing the 5 emphasis courses

3. PREPARATION OF MASTER’S CAPSTONE PROJECT OR MASTER’S THESIS: 9 Units

To fulfill this academic requirement, student must select either a Master’s Capstone Project or a Master’s Thesis and receives approval by the Student Advisory Faculty (SAF). Students must successfully complete 9 semester units of coursework in this area.

For the Master’s Capstone Project, students must complete 9 semester units of coursework ending with a Capstone Project Report:

• GRC 520 – Project Research Plan; PR: CCA 2
• GRC 530 – Master’s Capstone Project; PR: GRC 520

For the Master’s Thesis, students must complete 9 semester units of coursework ending with a Thesis:

• GRC 525 – Thesis Plan; PR: CCA 2
• GRC 535 – Master’s Thesis; PR: GRC 525